All Blog Posts (512)

With the ever exploding options available to marketing professionals and the rise of “inbound marketing” why would you use a communication medium like print advertising…

Growing Your Business In A Down Turned Economy

Whether you are trying to start up a new business or keep a struggling one afloat, even in a down turned economy, you still must market yourself. However, how can you spread the word about your…

Simple Steps To A Successful Direct Mail Marketing Campaign

Direct mail has continually been a trusted and effective method of conveying your message to customers.  However, for a direct mail marketing campaign to work, it requires a considerable…

http://http://www.weprintquick.com/blog/The-Importance-Of-Printed-Business-Cards-bp11.html

This week I wanted to take a brief second… OK minute or two and discuss paper weight and what I see as a growing trend. It seems that as more and more people want print, they all want heavier and heavier stocks. Ok I get it; you want the folder or postcard to stand out amongst the crowd. That makes sense to me. But ask yourself one question. Is having a heavier paper weight always the way to go? It seems the more I talk with people in the print industry about standards for certain…

Girls always want to become the most beautiful, Barbie style will bring you a brighter look. Do you want to be prettier and more attractive girls? simply with this dress up game, you only use mouse to…

In the princess’s dream, she met a handsome prince who loved her very much. She also saw many many colorful dresses and crowns, they were perfect and helped her more beautiful. Do you think all suit the beautiful princess?

Play at:…

One day in the amusement part, suddenly Anna takes a photo. The photo looks very natural and she becomes prominent among the background. she has a set of newest fashion collection for spring. That also makeover games for me curious and want to…

Valentine Day is a memorable day to the girl in this girls makeover, cooking games,…

Finally, kids can find a lot of useful girls makeover, cooking games for them and get advantages from it as well. Besides, it doesn’t take much time of them to play these games. They will feel exciting with daily new creativity in games.

Folding is a big part of our industry. It is found in many facets and projects in the printing industry. It doesn’t matter whether it is a folder, brochure, mailing piece, or any other sort of printed product. Print can fold in many numerous ways. With the help of an info graphic I found via Foldfactory.com, I wanted to show you just how many different folds there are. I also wanted to talk about the sheer number of possibilities there are when it comes to creative…

Once you have made the jump (or sometimes leap of faith) to personalized multichannel marketing, the first thing you need to work out is how you are going use these new tools.

Every business has its own dynamic and set of challenges, so it’s important to decide what you ultimately want to achieve with your multichannel marketing campaign. Do you want to drive an online transaction; such as a pledge or donation, or do you want to set up your company’s sales people with new…

It’s not uncommon for organizations to believe that consumers will respond to their marketing campaign simply out of brand recognition or their loyalty to a product. The truth is that the sheer volume of direct marketing that consumers (or your target audience) receive requires marketers to go the extra mile to give them a reason to participate in your marketing campaign beyond just the opportunity to voice their opinion.

One tactic often used to garner participation or…

“What’s in it for me?” That is the question you should be answering when you are looking to drive higher response rates for your marketing campaigns. Who is your target audience? What do they care about? When executing a targeted multichannel marketing campaign, it is important to outline a strategy that works for your target audience.

Depending on who that is, you need to decide on the timing and sequence of your communications; what media to choose from, the call to action,…

So you have made a master piece that you want to print as a poster, folder, direct mail piece, etc. Do you think you have created it properly?

Continued here

As the 2013 New Year approaches and as we look forward to how we can improve our own lives, both personally and professionally, we wanted to stop and ask Westy how business cards should improve themselves. In 2013 Westy thinks all business cards should follow these resolutions!

Continue Reading…

Hey Ladies and gents, boys and girls, children of all ages! Last time we talked, (well I wrote and you read) we were discussing why your print design was wrong. We talked about setting up colors, what aqueous coatings are used for and what a proper bleed is. If you haven’t read that yet then this won’t make much sense, but lucky for you, you can read it here.Now…

Everyone wants to make money. Everyone wants to make sales. But when numbers are down, sometimes wanting just isn't enough.

 Traditionally, sales motivation has come through compensation, but there’s a flaw in that system. Motivating with the bottom line as your sole marker recognizes only results and ignores the efforts put into the means associated with the end. Using beyond-the-box motivational strategies can help bring your sales team together and…