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Suzanne McDonald
  • Female
  • Newport, RI
  • United States
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Latest Activity

Suzanne McDonald and Lonnie Crampsey are now friends
March 3
March 3
A blog post by Suzanne McDonald was featured
What Will "E-Commerce 2.0" Look Like in the Next Few Years? CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA “Advertising within social…
February 3
Suzanne McDonald added a blog post
What Will "E-Commerce 2.0" Look Like in the Next Few Years? CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA “Advertising within social…
January 29
January 12
Suzanne McDonald added a blog post
These will outlast any link-building, SEO, or other short-term techniques. Timeless Search Marketing and Social Media Tips * Be up-front about who you are and what you do. * Use the words that searchers are using. * Be honest. No one likes being…
December 30, 2009
Suzanne McDonald added a blog post
Jonathan Kranz's blogging and newsletter tips for communicating with clients and prospects at Mirror customers' concerns * Offer info of real value: expertise and experience they can use * Spread around where applicable on your site * Social media…
December 21, 2009
December 15, 2009
Suzanne McDonald added a blog post
Blogging approaches and tips from Compendium Blogware founder Chris Baggott at the Boston SEO Meetup Keep in mind Most blog readers are first-timers, very few are subscribers People are telling you their problem, really blogging for 1st-time visito…
November 29, 2009
Suzanne McDonald added a blog post
"You know you should eat right and exercise. Great content requires frequency and diligence" -- Compendium Blogware founder Chris Baggott at the Boston SEO Meetup More posted at Blog.DesignatedEditor.com
November 21, 2009
Suzanne McDonald added a blog post
Tips for Twitter, health care and beyond from Phil Baumann RN & CEO of CareVocate LLC @philbaumann * Listen * Monitor * Search * Make sound judgments about who you follow * Twazzup: offers real-time results, look at links and try to find most popul…
November 19, 2009
Suzanne McDonald and Natalie are now friends
November 3, 2009
Suzanne McDonald added a blog post
Blog and content strategies with Stephen Turcotte of Backbone Media at the Boston SEO Meetup Join the 1,300 subscribers who can't miss a highlight! Use your favorite RSS feeder at http://Blog.DesignatedEditor.com
October 7, 2009
Suzanne McDonald added a blog post
Greetings Print Junkies! Thought you may find these reports helpful. A little background: Designated Editor's blog takes a journalistic approach, reporting on thought leaders, primarily in the search marketing realm. I try to make it digestible for…
October 1, 2009
Suzanne McDonald and kylee roberts are now friends
August 3, 2009

Profile Information

Current Company
Designated Editor
Current Position/Job Title
Chief Content Strategist
Primary Business Type
Consultant
If other, please explain.
Content strategy and creation, copy editing and writing, blog writing and blog coaching
My Website
http://www.DesignatedEditor.com

Suzanne McDonald's Blog

Suzanne McDonald

CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media

What Will "E-Commerce 2.0" Look Like in the Next Few Years?

CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media

Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA

“Advertising within social media is different from community-building: It's about demand-generation. Search, on the other hand, is really about demand-satisfaction.”
-- Brian Eberman - CEO, Avenue 100 Media Solutions

“Need to focus on value proposition, grow and evolve, keep e… Continue

Posted on January 29, 2010 at 2:30pm —

Suzanne McDonald

Peering into 2010: Timeless tips for Search Marketing, SEO, and Social Media

These will outlast any link-building, SEO, or other short-term techniques.


Timeless Search Marketing and Social Media Tips

* Be up-front about who you are and what you do.
* Use the words that searchers are using.
* Be honest. No one likes being mislead.
* Be yourself. People do business with people, not institutions.
* Provide useful information in a concise manner.
* Consider how you like to be treated and pay it forward.
* If you're not sure, ask for advice.
* Be considerate of peop… Continue

Posted on December 30, 2009 at 9:00am — 1 Comment

Suzanne McDonald

Jonathan Kranz's blogging and newsletter tips for communicating with clients and prospects

Jonathan Kranz's blogging and newsletter tips for communicating with clients and prospects at

Mirror customers' concerns

* Offer info of real value: expertise and experience they can use
* Spread around where applicable on your site
* Social media: think about it strategically
* Where are people who are interested in this content gathered?

More at Blog.DesignatedEditor.com

Posted on December 21, 2009 at 9:47am —

Suzanne McDonald

Blogging approaches and tips from Compendium Blogware founder Chris Baggott

Blogging approaches and tips from Compendium Blogware founder Chris Baggott at the Boston SEO Meetup

Keep in mind
Most blog readers are first-timers, very few are subscribers
People are telling you their problem, really blogging for 1st-time visitors
People want to read how you’ve solved a problem like mine
Talk in language of your customer, talk about what you’ve done
Talk about what the customer cares about
Be pithy
Have bold calls to action

More posted at… Continue

Posted on November 29, 2009 at 9:00am —

Suzanne McDonald

Blogging is like the battle of the bulge -Compendium Blogware founder Chris Baggott

"You know you should eat right and exercise. Great content requires frequency and diligence" -- Compendium Blogware founder Chris Baggott at the Boston SEO Meetup

More posted at Blog.DesignatedEditor.com

Posted on November 21, 2009 at 10:29pm —

Comment Wall (3 comments)

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At 6:16pm on April 4, 2009, Paul Edwards said…
Interested in Digital Printing, Print on Demand or Direct Mail?
What is a "blog coach"?
Let’s connect!

Paul Edwards
CEO
FormStore Digital Connect
pedwards@formstore.com
www.formstore.com
At 6:05pm on April 2, 2009, Joe Kern said…
Welcome to PrintJunkie! I hope you have a great experience on the site. If you have a Twitter Account, feel free to follow me at @JKern_MOD for marketing and printing info.
At 11:47am on April 1, 2009, Charlie Roberts said…
Hey Susan! How have you been. Do you remember me from the Print Solutions show in Baltimore last October?
 
 

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